Arthur Galan AG

Client:

Arthur Galan (http://arthurgalan.com.au)

Brief:

Arthur Galan AG, a leading Australian fashion brand, required a flexible platform to display a seasonal collection of product videos simultaneously and an eCommerce solution (soon to be launched by AndMine).

Solution:

AndMine recognised that this was a great opportunity to display not only the contemporary Arthur Galan fashion collection, but also the amazing video work by Steven Chee. Arthur Galan challenged us to deliver a CMS solution that would allow them to seasonally update their collections – be it video or photography based. Additionally, we worked to deliver a two phase approach that would see their brick and mortar stores provide an online offering. Our solution was to create a dual Arthur Galan site utilising both a WordPress platform and Big Commerce. Their current database utilises our Mail&Mine Email Marketing Software to regularly communicate to their customers.

Results:

• A stunning platform to display video content seamlessly over all devices
• Full eDM integration allowing huge time-saving in marketing on double entry and formatting
• Streamlined CMS functionality to update store listings, and content
• Social Media Integration
• An eCommerce store soon to be launched to increase revenue for the AG brand