Advertising analytics

AndMine Analytics Dashboard – All channels are aggregated to determine you Brand Awareness and Digital Value Online

Within our Digital Marketing & Advertising Services, all of our decisions are driven by Advertising Analytics, Reporting and Insights.

What is Advertising Analytics, Reporting and Insights?

When it comes to digital advertising, everything can be measured. Advertising analytics, reporting and insights are a vital component of any campaign to measure your results against industry benchmarks and to draw valuable information from analytics reports. It’s from this process that you can determine what areas of your campaign are succeeding in terms of a favourable CPA (cost per acquisition) and what needs to be changed to deliver a better ROI (return on investment).

Google Analytics allows us to retrieve high-quality and specific data, providing transparency around any campaign and the cost per conversion. Combined with our expertise in AdWords, we can affect intelligent changes to your advertising campaigns to fine-tune their performance over time.

Advertising Analytics, Reporting and Insights &Mine

We use Google Analytics to perpetually measure the performance of an advertising strategy in real-time and everything we do is tracked. Analytics reports are interpreted by our expert Data Analysts who extract real insights from the data and turn potentially confusing metrics into simple, actionable solutions.

What sets us apart is our ability to understand how we can make the most effective changes to your campaign based on what the data is telling us. We always focus on conversions rather than clicks to ensure we are delivering real results for our clients, not just impressive numbers. Our digital refinement strategies are backed by over ten years of IP and we are a certified Google Partner Agency; so you can be confident in our ability to transform the findings of your company’s data into tangible results.

As part of AndMine’s digital advertising services we generate a bespoke aggregation dashboard for our clients. The dashboard pulls data from any API and showcases the insights of a campaign with easy-to-interpret visuals and screenshots. It presents insights into the overall ecosystem of your brand’s performance on a day-to-day basis. The dashboard is constantly updated through Google Analytics and it allows our clients to see how we are affect changes for a better ROI in real time. 

Cost Per Lead CPLAll channels are aggregated to determine you CPL Cost Per Lead and CPA, Cost Per Acquisition,

including Organic Channels

Cost Per Acquisition (CPA) Conversion

Refinements and Results

Our refinements are 100% data-driven aim to realign certain aspects of your advertising campaign in order to achieve the best results for your brand. Our overarching goal is always to perfect the optimisation of your advertising campaign through diligent analytics, reporting and insights to generate the most profitable ROI for your business.

If you would like to know more about how AndMine can help your company connect the dots between your online and real world business objectives, get in touch with us.

Cost Per Acquisition CoPA, CPA

There is more to it than having your Advertising Analytics, Reporting and Insights sorted. Nothing sits in a silo. The greatest opportunities are multi-touch and omni-channel. AndMine’s digital agency services are a one stop shop. If it’s #Digital, we do it. Go on, test us.

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Matchbox Homewares
Oracle
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Fit My Car
SMH – The Sydney Morning Herald
NMI Insurance
Eway
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Google
Melbourne Central
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iPrimus
Celebrate Health
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Bintani Australia
Ello
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Castran Gilbert
Kay&Burton
National Relay Services
Carlton Football Club
Think & Grow Rich Inc
Kadac
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Australian Organic Food CO
Grays Ecommerce
Federation University Australia
Catholic Insurance
Moov Head Lice
Liveoneday
Madman Entertainment
Coles
Toni&Guy
Street Kitchen
James Buyer Advocates
131 Pizza
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Herbert Smith Freehills
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ABC
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Gilbert+Tobin
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Palace Cinemas
Maxine
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Melrose MCT
Tassal
QV Skincare
RMIT University
Vitura Health
Thomson Geer
ADP Payroll
Cleanfit
OJAY
Natralus Australia
Etihad Stadium
Magento Solution Specialist
Van Egmond Group
MAP
Macmillan Publishing
Heat Holders
Toy World
LBG Australia and New Zealand
Ego Pharmaceuticals
Paypal
Melrose Health
High Street Armadale
intowork logo
Tribe
Bondi Sands
Fast.co
Beaumont
help logo
Shell
The Canberra Times
Cell Therapies
BlackMores
Rydges
Banki Haddock Fiora
Fairfax Media
Mecca Brands
University of South Australia
Arc One
Hanover
GooglePlay
Watches of Switzerland
SwinBurne University of Technology
White Suede
Green St Juice CO
The Fortune Institute
National Museum of Australia
Sunday Creek
Plants
HGG 
Fresh Cheese Company
Movember
Bank of Cyprus
Bulk Nutrients
Adobe Professional
Instant RockStar
Jalna
Acquia Certified Site Builder Drupal
ISO CERTIFIED 27001
Focus On Furniture
CAN- Common Wealth Bank
The Age
Buy Aussie Now
French Tables
SunSense Digital Agency
Forbes
Brisbane Times
Metricon
POSTER Magazine
Windsorsmith
Xavier
Victorian Government
Passage Foods
Rock Pool Group
VISSF
Loan Market
Appstore
ACTUATE IP
Mark Alexander Design
Schiavello
Plan It Sync It
Mamma Lucia
Arthur Galan
Associated Press
Ebay
CB Richard Ellis
Rackspace

Testimonials

Just a quick note to say a big thanks and well done for doing what you said you would - building us a world class Health Food web site.  It looks great! We will find a way to properly thank your team for their hard work and terrific results. Russell, CEO, Melrose Health

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